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Pool professionals help in fight against Zika virus
Pool professionals help in fight against Zika virus
The Zika virus has the planet on alert - and the industry is trying to pitch in. Because mosquitoes lay their eggs in still water, the pool industry is concerned, and many companies are educating customers about ways to stay safe.
Retailers cheer after appeals court overturns swipe fee settlement
Retailers cheer after appeals court overturns swipe fee settlement
Trade groups representing retailers believed that a multibillion-dollar antitrust settlement concerning credit and debit card transaction fees didn't go far enough. Now an appeals court has handed them a victory by throwing the deal out.
Sensory sales for the new consumer
Sensory sales for the new consumer
Of the challenges we as an industry have faced over the last several years, one tops the list: the evolution of consumer buying and shopping habits. Many of the greatest retailers today understand that to win over the consumer, they have to become appe...
How Facebook's newest update may hurt your brand
How Facebook's newest update may hurt your brand
Since the beginning of the year, organic reach for brand posts on Facebook has dropped 42 percent. It appears that's just the tip of the iceberg for brands who rely heavily on Facebook. Recently, Facebook announced a significant change to their algorit...